SL Organisation
SL Organisation provides industry-focused consultancy and partnership services to public and private clients around the world. They were looking for a full brand identity designed from scratch to give them a professional, forward-thinking voice in a highly competitive marketplace.
The majority of SL's work is carried out online so they needed an iconic logomark which would work effectively in isolation and at small sizes. The logo would very often appear as a thumbnail on social media platforms like Twitter and LinkedIn, where recognition at a glance is crucial. Where space is not so restricted the logo can be combined with the logotype and used on their website and marketing collateral. Finally, I designed a full set of brand stationery and worked on the UX/UI for their website.